Snapdragon X Laptop Shipments Reached 720,000 Units Since Launch, Capturing A Negligible 0.008 Percent Of The Market, But The Future Of AI PCs Appears Bright

Qualcomm had officially launched the Snapdragon X Elite and the Snapdragon X Plus to capture the ARM-powered notebook space and create trouble for Apple Silicon MacBooks. While there is a ton of growth expected in this category, the latest statistics show that laptops powered by the San Diego’s two chipsets are off to a rocky start. Despite a number of companies having partnered with Qualcomm, only 720,000 units have been shipped since launch, making up an almost non-existent 0.008 percent of the entire market, but that does not mean the rest of the AI PCs are struggling to make a dent.

Significantly cheaper offerings from Qualcomm could help to raise shipments, but more competitors are slated to enter this space

While the ‘AI PC’ notebooks are estimated to witness a massive growth of up to 533.5 percent in 2025, machines powered by the Snapdragon X Elite and the Snapdragon X Plus cannot be a part of the same conversation thanks to the latest statistics shared by TechRadar Pro. Speaking with Canalys, the media outlet reveals that devices featuring the two SoCs garnered 720,000 shipments since launch, which does not exude a whole lot of confidence regarding Qualcomm’s plans to penetrate the market.

Fortunately, CEO Christiano Amon had previously stated that the company intends to release Windows-powered notebooks for as low as $700, which should definitely make these particular models attractive for students, who not only need significant firepower but incredible battery life. Moreover, a new unnamed Snapdragon X silicon is expected to arrive next year that will be found in $600 products, meaning that Qualcomm is gunning for the entry-level sector too.

It is safe to assume that Qualcomm is heavily invested in claiming a massive piece of the pie for itself, but the road is going to be immensely tough as Intel and AMD continue to churn out their versions of AI PCs, not to mention that NVIDIA has teamed up with MediaTek to launch something similar in the second half of 2025. This chipset is said to be adopted by the likes of Lenovo, Dell, ASUS, and others, which also incorporate Qualcomm’s Snapdragon X Elite and Snapdragon X Plus in their machines, resulting in more competition.

When the first wave of Snapdragon X Elite and Snapdragon X Plus products rolled out, pricing was not their forte, especially considering that Apple’s M3 MacBook Air with 16GB unified RAM and 512GB of storage can be had for $1,049, with the more premium M4 MacBook Pro with 16GB unified RAM, 512GB storage, and mini-LED screen going for just $1,399 at this time. As the market matures, we should see more affordable solutions down the road, but we can only monitor how big of an impact these make in the upcoming quarters, so stay tuned.

News Source: TechRadar Pro