You might think that declining subscriber satisfaction with the best streaming services was a given in the face of rising subscription prices, the introduction of more ads and increasing account restrictions, but new research suggests it’s more to do with customers being less satisfied with what’s available to stream.
A recent TiVo survey of close to 5,000 people in the US and Canada shows that subscribers are increasingly fed up with the quality of content available, reports Ars Technica. This trend has only become more pronounced over the past three years, with survey respondents’ abilities to find ‘moderate to good’ stuff to watch falling from 78.6% in 2022 to 74.5% in 2024.
What’s most intersting is which services subscribers are most unhappy with. A CableTV.com study from the start of the year that surveyed a similar group of participants revealed that Disney Plus, Hulu, Max, Netflix and Paramount Plus have all seen satisfaction rates fall this year – and that’s no surprise with each platform raising subscription prices in 2024.
The outliers of this trend? Apple TV Plus, Peacock and Prime Video have all improved since 2023, with Apple TV Plus and Peacock in particular seeing consistent gains since the same surveys were…
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